Customer insights to power acquisition and growth.​

Lexer’s Customer Data Platform helps over 100 brands and retailers grow sales through improved customer experiences.

Trusted by over 100 brands & retailers.

The #1 CDP Partner​

"Lexer's ability to collect and aggregate key data is remarkable. But what is more remarkable is how it can integrate with other systems to then make that data immediately useful."
Wes Lawson
Consumer and Community Engagement Manager
"The Lexer team is incredibly engaged. Whether supporting us on a daily basis, partaking in strategic planning or coming up with original campaign ideas. Simply a pleasure to work with."
Jan-Willem Driessen
Former VP of Global Marketing & DTC at Black Diamond
"The connection and input of data were vast. Lexer is relatively easy to onboard and connect—you don’t need to be a massive tech head to use it."
Sam Hopgood
Digital Marketing Manager at Rip Curl

HOW IT WORKS​

The Tools You Need to Enhance Every Customer Touchpoint​

Unified Data for a Single Customer View

Quickly combine, cleanse, enrich, and transform your data into a single view of the customer.

Enriched Customer Profiles

Enrichment with Experian data, AI-powered predictive analytics, and surveys provide insight beyond your direct customer relationship.

High Impact Insights + Analytics

Create impactful customer segments based on purchase history, demographics, engagement with marketing campaigns, online browsing behavior, and more.

Effortless Audience Segmentation

Rapidly execute tailored campaigns and send segmented audiences to all your marketing channels, including search, social, email, and direct mail.

Measurement + Bottom-Line Reporting

Leverage simple tools for sophisticated reporting to make data-driven decisions, seize opportunities, and mitigate risks.

Interested in Lexer?

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