Customer insights to power acquisition and growth.
Lexer’s Customer Data Platform helps over 100 brands and retailers grow sales through improved customer experiences.
Trusted by over 100 brands & retailers.
The #1 CDP Partner
"Lexer's ability to collect and aggregate key data is remarkable. But what is more remarkable is how it can integrate with other systems to then make that data immediately useful."
Wes Lawson
Consumer and Community Engagement Manager
"Lexer as a CDP has enabled the unification and humanisation of our customer data from many disparate sources."
Ben Murphy
Digital Marketing Manager at Village Entertainment
"With Lexer’s Serve product, we’ve been able to provide a tool to better enable our staff, and ultimately allow them to deliver excellent service through additional insights."
Paul Burdekin
CEO at THE UPSIDE
HOW IT WORKS
The Tools You Need to Enhance Every Customer Touchpoint
Unified Data for a Single Customer View
Quickly combine, cleanse, enrich, and transform your data into a single view of the customer.
Enriched Customer Profiles
Enrichment with Experian data, AI-powered predictive analytics, and surveys provide insight beyond your direct customer relationship.
High Impact Insights + Analytics
Create impactful customer segments based on purchase history, demographics, engagement with marketing campaigns, online browsing behavior, and more.
Effortless Audience Segmentation
Rapidly execute tailored campaigns and send segmented audiences to all your marketing channels, including search, social, email, and direct mail.
Measurement + Bottom-Line Reporting
Leverage simple tools for sophisticated reporting to make data-driven decisions, seize opportunities, and mitigate risks.
Our resources
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