Customer insights to power acquisition and growth.​

Lexer’s Customer Data Platform helps over 100 brands and retailers grow sales through improved customer experiences.

Trusted by over 100 brands & retailers.

The #1 CDP Partner​

"The Lexer team really takes the time to understand our business, goals, and challenges, and works with us with that in mind - it's not a one size fits all approach, which we really appreciate."
Rafaelle Champagne
eCommerce & Performance Marketing Manager at Blue Bungalow
"Being able to deduce customer habits and understand what's motivating them has been key for us."
Simon Burnett
General Manager, Marketing ANZ at Harris Scarfe
"The CDP rollout was 13 weeks from zero to go live. In a few weeks, Lexer provided TGV with a unified customer view across all platforms."
Mohit Bhargava
Chief Marketing Officer at TGV Cinemas

HOW IT WORKS​

The Tools You Need to Enhance Every Customer Touchpoint​

Unified Data for a Single Customer View

Quickly combine, cleanse, enrich, and transform your data into a single view of the customer.

Enriched Customer Profiles

Enrichment with Experian data, AI-powered predictive analytics, and surveys provide insight beyond your direct customer relationship.

High Impact Insights + Analytics

Create impactful customer segments based on purchase history, demographics, engagement with marketing campaigns, online browsing behavior, and more.

Effortless Audience Segmentation

Rapidly execute tailored campaigns and send segmented audiences to all your marketing channels, including search, social, email, and direct mail.

Measurement + Bottom-Line Reporting

Leverage simple tools for sophisticated reporting to make data-driven decisions, seize opportunities, and mitigate risks.

Interested in Lexer?

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