THE COMPLETE 2022 GUIDE
How to Prepare for Retail's Future
Big changes are coming to retail. To help you stay ahead of the curve, we created a guide with tips for how you can be ready for the changes ahead, and the investments you need to consider to help you create sustainable value and provide exceptional customer experiences.
Inside, you'll find:
- A forecast of the future of retail
- New post-COVID customer segments
- "The Golden Record," or single customer view
- Predictive insights and analytics
- Crawl-walk-run segmentation strategy
- Clienteling and proactive engagement
- Segment-level measurement and reporting