Turn TikTok shoppers into loyal customers
Improve targeting, refine personalization, and de-dupe your TikTok audience for efficient, profitable campaigns.
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Better Targeting
Turn customer insights into TikTok audiences, and convert your highest performing segments into repeat customers.
Better Experiences
Deliver hyper relevent TikTok campaigns to increase engagement, expand reach, and connect with your audience where they are.
AUDIENCE Orchestration
Synchronize and orchestrate your customer touch points across all channels with our plug & play integrations.
Use Lexer to measure and identify audiences driving sustainable and profitable growth.
Build always-on dynamic segments, or one-time campaign segments in Lexer.
Activate your segments via our secure integration with TikTok.
Load your creative, and launch your campaign with TikTok custom audiences.
Use customer data for insight, strategy, and watch your team drive profitable growth
- Acquire more high value customers
- Find and convert one-time buyers
- Deliver omnichannel personalization
- Increase customer satisfaction
- Grow CLTV
- Reduce churn
- Improve ROAS
Customer-obsessed brands trust Lexer
- Plug and play integrations
- Out-of-the-box attributes & segments
- AI & machine learning enriched profiles
- Exclusive Experian partnership
- Actionable customer insight and analysis
- Expert professional services