Customer insights to power acquisition and growth.​

Lexer’s Customer Data Platform helps over 100 brands and retailers grow sales through improved customer experiences.

Trusted by over 100 brands & retailers.

The #1 CDP Partner​

"Having all our data linked... has helped us to become more data-centric in our decision making. It’s so powerful to be able to do the customer research, segmentation and activation within a single tool."
Anna Samkova
General Manager of Digital at PAS Group
"Lexer as a CDP has enabled the unification and humanisation of our customer data from many disparate sources."
Ben Murphy
Digital Marketing Manager at Village Entertainment
“The Lexer CDP is integral to everyone’s role, not only marketing. Everyone uses it to gain their own insights. It’s very simple to use."
Mariano Favio
Head of Marketing at Vinomofo

HOW IT WORKS​

The Tools You Need to Enhance Every Customer Touchpoint​

Unified Data for a Single Customer View

Quickly combine, cleanse, enrich, and transform your data into a single view of the customer.

Enriched Customer Profiles

Enrichment with Experian data, AI-powered predictive analytics, and surveys provide insight beyond your direct customer relationship.

High Impact Insights + Analytics

Create impactful customer segments based on purchase history, demographics, engagement with marketing campaigns, online browsing behavior, and more.

Effortless Audience Segmentation

Rapidly execute tailored campaigns and send segmented audiences to all your marketing channels, including search, social, email, and direct mail.

Measurement + Bottom-Line Reporting

Leverage simple tools for sophisticated reporting to make data-driven decisions, seize opportunities, and mitigate risks.

Interested in Lexer?

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