Achieve customer-centricity with Lexer's CDP

Lexer’s Customer Data Platform (CDP) helps over 100 leading retailers know their customers and achieve a customer-centric approach so that they can create engaging experiences and deliver high-impact marketing campaigns all powered by data.

Trusted by over 100 brands & retailers.

Our Clients

Unify your data and become customer-centric

Integrate years of transactional and profile data from any system to create a clean record of every customer past and present to inform your customer-centric approach.

Improve your decision-making with a customer-centric CDP

Utilize a suite of customer data tools to discover actionable insights that improve decision-making and achieve customer-centricity.

Achieve customer-centricity and improve experiences

Launch Lexer’s CDP to create customer-centric experiences that lead to increased retention and higher customer satisfaction.

Become customer-centric in weeks

The Lexer Customer Data Platform serves as your all-in-one hub for insight-driven marketing, sales, and service. With an enriched single customer view, maintained in real-time and accessible across all platforms, you can create high-value customer-centric experiences that generate profitable growth.
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Our testimonials

"Having all our data linked... has helped us to become more data-centric in our decision making. It’s so powerful to be able to do the customer research, segmentation and activation within a single tool."
Anna Samkova
General Manager of Digital at PAS Group
"The connection and input of data were vast. Lexer is relatively easy to onboard and connect—you don’t need to be a massive tech head to use it."
Sam Hopgood
Digital Marketing Manager at Rip Curl
"Lexer have been great in driving new ways of thinking about how we bring together customer data from different sources."
Patrick Rechsteiner
General Manager E-Commerce at Brand Collective
“Our customers are at the heart of everything we do and having a more holistic understanding on how, why and when they are shopping with us enables us to not only better serve their needs, but increase our customer satisfaction as a whole.”
Alexander Meyer
Chief Marketing Officer of THE ICONIC
"It is the simplest integration I’ve ever done in over 10 years of experience. When you balance the cost, ease of integration, and ease for the end-user, I think Lexer is an excellent choice.”
Matt Smith
General Manager of IT & Supply Chain at kikki.K
"Lexer as a CDP has enabled the unification and humanisation of our customer data from many disparate sources."
Ben Murphy
Digital Marketing Manager at Village Entertainment
“The Lexer CDP is integral to everyone’s role, not only marketing. Everyone uses it to gain their own insights. It’s very simple to use."
Mariano Favio
Head of Marketing at Vinomofo
"The Lexer team is incredibly engaged. Whether supporting us on a daily basis, partaking in strategic planning or coming up with original campaign ideas. Simply a pleasure to work with."
Jan-Willem Driessen
Former VP of Global Marketing & DTC at Black Diamond
"The CDP is solving multiple things for me at the same time. I'm going to know where my customers live, how they transact, what their interests are in my collection."
Jeremy Hale
President of Mountain Khakis

Lexer is the only CDP built specifically for retail.

Use the calendar below to book a demo of Lexer’s platform.