HOSPITALITY & TOURISM
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Your guests move between venues, and their records sit in separate systems. Lexi matches each guest across reservations, walk-ins, POS, online ordering, loyalty and surveys, even when they use different email addresses or book under a partner's name.
The result is one profile per guest, with every visit, order and dollar spent across the group. See who your highest-value guests are, which venues they move between, and how many visits it takes for a first-timer to become a regular. Then focus retention on the guests who are one or two visits away.
Most groups are full on Friday and Saturday and quiet by Tuesday. The guests who could fill those midweek tables are already in your data: people who visit often, spend well and only ever book on weekends.
Lexi finds them, groups them by venue and checks what they usually order, so your midweek offer matches what they already enjoy. It builds the audience and sends it to your email, SMS and ad platforms, and you approve every message before it goes live. Each campaign is measured against similar guests who didn't receive it.
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A guest who loves your waterfront restaurant might live five minutes from one of your neighbourhood pubs and never have heard of it. Each venue markets to its own crowd, so the group misses some of the easiest new visits it could win. Lexi maps where your guests live against where your venues are. Find the diners who live closer to another venue in the group, see what they enjoy at the venue they already visit, and invite them in with an offer that suits them. It's a warm introduction from a group they already trust.
"Which of our city diners live closer to one of our suburban venues?"
"Lexer is very very good at improving your CPA. With Lexer, we saw a 24% drop in CPA year on year, saving several hundreds of thousands of dollars we had been spending on acquisition ads."
Solotel runs more than 30 venues across Sydney and Brisbane, from waterfront restaurants to neighbourhood pubs.
Lexi connects to your booking, ordering, POS and loyalty systems, then sends audiences back to the channels you market through.
A guest data platform brings every record of a guest into one profile: bookings, POS transactions, online orders, loyalty activity and survey responses. Lexi unifies that data, answers questions in plain language and builds the audiences for your campaigns.
Your reservation system knows what happens inside it. Lexi combines booking data with POS, ordering, loyalty and email data across every venue, so you see what guests spend and order as well as when they book.
Yes. Lexi matches each guest across every venue and system, even when they use different email addresses. Solotel uses it across more than 30 venues.
Lexer is SOC 2 certified. Your guest data is stored and protected according to privacy regulations.
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